Get answers to all your burning marketing, recruiting, and leadership questions,
with expert insights you can apply immediately on our monthly call.
Ready to start the New Year strong?
Join us as a VIP in our monthly mastermind!
Starting January27th 12-1pm EST
I’m more than a salon consultant — I help salon leaders stay accountable to their goals in a monthly, power-packed mastermind session, where each call delivers actionable insights and clear growth targets, ensuring immediate progress and measurable results.
We meet the 4th Tuesday of every month from 12-1 EST!
We talk about all things marketing, recruiting, and leadership. Think of these calls as group coaching where you can learn from your peers, get your questions answered, and connect directly with Stefanie and other industry coaches.
Every session is led by Stef + guest industry experts who have started, built, and scaled salon businesses through better hiring and marketing efforts.
This time is for you to have access to Stef where you can ask your most pressing marketing, recruiting, and leadership questions.
Stay on track with regular check-ins on our Private Facebook Group. Pair up with another VIP to have an accountability partner! Plus bring a second team member for no cost to the calls.
Need feedback on your salons marketing? Just share it with the Talent Match team and we'll get eyes on it for you.
Be the first to gain access to the newest Talent Match Workforce data as a VIP! These insights are invaluable to helping you understand what your talent needs to join you and stay.
VIP members get 20% off of all Live Events hosted by Talent Match! Including our annual Salon Leadership Retreat!
Don't leave the innovation of your brand to chance. Let me identify industry trends so your salon stays unique and competitive.
Have questions about how to differentiate your salon from other salons near you? Bring it to the mastermind!
In our mastermind sessions, you'll have the opportunity to bring your most pressing questions and celebrate your wins. Each session is designed to help you gain clarity, uncover new opportunities, and refine your strategy—while staying focused on what's working for you. Our key topics are marketing, recruiting, and we usually dip into some leadership too.
Together, we’ll talk about your audiences (clients and future talent) to learn how to best portray YOUR brand, then I’ll share ideas, suggestions, and best practices that are working for salons large and small across the country.
Each call ends with a clear commitment for the month ahead, because without focus, progress stalls. We can't track what hasn't been committed to. As your salon accountability coach, I'm here to help you stay on track and grow your salon. We also invite you to bring a second team member the call at no extra charge. Double the help, double the fun.
I’m an expert salon marketing strategist, consultant and recruiting guru! I'm a total nerd when it comes to data, and my obsession is helping salon leaders build the business of their dreams. One that is profitable, growing, and full of a team members they love.
Over the past 20+ years, I’ve helped thousands of busy salon leaders uncover their potential, implement powerful marketing and recruiting systems, and optimize their social media impact. Whether it's driving Instagram success, leveraging email marketing, recruiting top talent, leading your team to higher performance, or improving retention, you’re absolutely in the right place!
My passion work is helping people build careers and lives they love. I hope to help you do just that!
I’ve been in the beauty industry since the 8th grade—starting as a shampoo girl, then becoming a stylist, and eventually opening my own salon. Over the course of 14 years, I grew my salon into a thriving 7-figure business with a 15-20% profit margin, ultimately selling it for a profit in 2023.
For the past five years, I’ve shared my expertise in salon ownership and leadership with hundreds of salons through PIP University. My secret power? Numbers. I’m passionate about building profits and can break down financials into simple, actionable steps that anyone can understand. (My accountant says I’m the only person who actually enjoys P&Ls!)
My coaching style is direct and results-driven, with a focus on getting things done.
Your membership is valid for two people from your team to join us. Execution increases when you have an accountability partner in the salon with you. So signup and bring someone with you!
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